The first British strawberries hit Waitrose shelves on Saturday 2nd March thanks to the unseasonably warm weather
over the last few weeks.
The Lusa strawberries, developed to be ideally grown in glasshouses, are the
the first British varieties available thanks to a very mild winter.
The strawberries are grown around Preston in north east by Medlar Farms in specially built glasshouses. The
light levels and close proximately to the sea make this the perfect place to grow early season glasshouse
strawberries. By growing Lusa in UK glasshouses ensures consistent quality, shape and the perfect sweet
strawberry flavour usually associated with British summer time whilst minimising food miles.
Nicki Baggot, soft fruit buyer for Waitrose, said, “Despite some cold weather early on in the year, the last few
weeks of sunshine have helped speed up with ripening process of our British strawberries. Spring is now well on
its way and those wishing for sunnier climes can start to prepare summery dishes such as Eton Mess and
strawberries and cream or perfect on top of a pancake for Shrove Tuesday. We are very proud of the quality of
our strawberries and we’re thrilled to be able to offer them to our customers.”
Be the first to comment