Swedish fruit cider makers Kopparberg have launched Balans Aqua Spritz – an alcohol infused sparkling water with a hint of fruit.
Light and naturally flavoured, Balans Aqua Spritz will be available in two refreshing flavours, Mandarin and Lime and packaged in a ready to drink 250ml can. The drink uses a fermented apple juice base, has only 60 calories a can or less, contains no artificial flavours and is gluten free. Kopparberg hope Balans will be popular amongst lighter drinkers, who are looking to enjoy the best of both worlds – an alcoholic drink that’s low in calories.
Balans will be available to purchase in ASDA and selected On Trade accounts from the 7th January 2019 at an RRP of £1.70.
Rob Salvesen, Head of Marketing at Kopparberg, says: “We know that people see social occasions where they might want to have a drink as an important part of their lives but often, drinks choices can be limiting – Move aside vodka, lime and soda! Balans is refreshing, light in taste, and is currently the lowest calorie 4% ABV drink of Its kind available in its current 250ml serve. With Balans, we’re helping consumers say no to ‘maybe next time’ and ‘yes’ to embracing 2019.”
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